Time Warner Testing “Look Back” Feature for Cable Set-Tops
OK, so here’s the deal. Time Warner’s new “Look Back” feature will allow digital television subscribers to view any show after it has aired up until midnight. The catch: fast-forwarding has been disabled and you can’t save the shows for later viewing. But, seriously, that’s a small price to pay for a free value-add service you didn’t have before. What’s more, Look Back takes out the complexity of programming a DVR and the added costs associated with renting such a device. Look Back will be offered this October in South Carolina and then gradually rolled out around the country, so states the NY Times (TV Squad).

Greg Wishart – 4 hours 15 minutes ago