What the…? Google Just Acquired SageTV


sagetv 7 interface

With little more than a brief note on its homepage (and a tweet), SageTV is announcing that the software company has just been taken under Google’s wing. It’s unclear what Google plans to do with the company, but it’s not a stretch to think that the Google TV team has its eyes on SageTV’s DVR, media streaming, and placeshifting technologies. Plus, SageTV is Java-based, so the underlying technologies can theoretically play nice with the Android environment which Google TV is built on. If anything, this tells me Google TV is even more serious about the set-top market than we were lead to believe. No more of that: Google TV works with your TV provider’s set-top box. It will become your next TV set-top box or at least be compatible with your provider’s TV service (kind of like what I was hoping for earlier).

We’re thrilled to announce that SageTV has been acquired by Google.

Since 2002, we’ve worked to change the TV viewing experience by building cutting-edge software and technology that allows you to create and control your media center from multiple devices. And as the media landscape continues to evolve, we think it’s time our vision of entertainment management grows as well. By teaming up with Google, we believe our ideas will reach an even larger audience of users worldwide on many different products, platforms and services.

We’ve seen how Google’s developer efforts are designed to stimulate innovation across the web, and as developers have played a core role in the success of SageTV, we think our shared vision for open technology will help us advance the online entertainment experience. We look forward to joining Google, and while we don’t have anything specific to announce at this time, we encourage interested developers to email:
sagetv-dev@google.com

Full speed ahead!

The SageTV Team




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Filed in: Digital Media Servers, Industry Buzz, Software, Streaming Media Devices


  • http://profiles.google.com/mtthwgrms Matthew Grimes

    “If you can’t do it yourself buy someone who can” – Google Team

  • http://twitter.com/agrundner Alexander Grundner

    They did it with Android to enter the smartphone market. Might as well do it with SageTV to enhance Google TV.

  • flipside010

    same can be said for any tech company, its fairly common practice to buy in a 3rd party that will give you a development leapfrog.