DivX and CinemaNow to Expand Premium Content Delivery to New Consumer Electronics Devices


DivX, Inc., a digital media company, and CinemaNow, the digital entertainment innovator in delivering high-quality Hollywood movies and TV shows across multiple platforms, have announced an agreement that will allow CinemaNow to offer users the ability to download premium content in the high-quality DivX® format and play back those titles on the PC, as well as a range of DivX Certified® consumer electronics devices from major manufacturers, including DVD players, mobile devices and more.

“CinemaNow is the pioneer in the area of online distribution, consistently offering users new and innovative ways to access and enjoy a wide variety of digital video content,” said Kevin Hell, CEO of DivX, Inc. “By working with DivX, CinemaNow can further extend their premium download experience to additional consumer electronic devices from the world’s leading manufacturers, including DVD players in the living room, mobile phones on the go, and gaming platforms.”

“DivX offers an easy way to transfer secure, high-quality digital video content from the PC to the living room and mobile devices,” said David Cook, president and COO of CinemaNow. “By working together, we can extend the premium online experience to the broadest range of platforms and devices in the marketplace, further delivering on the CinemaNow mission to empower consumers to enjoy digital entertainment anytime and anywhere.”

The two companies will work together to integrate DivX technology into the CinemaNow offering, and CinemaNow will work with content providers to secure the availability of content in the DivX format for the prospective service. For more information on DivX, visit www.divx.com. To learn more about CinemaNow, visit www.cinemanow.com.

About DivX, Inc.
DivX, Inc. (NASDAQ:DIVX) is a digital media company that enables consumers to enjoy a high-quality video experience across any kind of device. DivX creates, distributes and licenses digital video technologies that span the “three screens” comprising today’s consumer media environment—the PC, the television and mobile devices. Over 100 million DivX Certified devices have shipped into the market from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

About CinemaNow
CinemaNow, Inc. (www.cinemanow.com) is an innovator in digital entertainment technology, delivering high-quality Hollywood movies, TV shows and music videos to users across multiple platforms. Founded in 1999, CinemaNow has partnered with some of the biggest brands in consumer electronics and digital entertainment including ARCHOS, DivX, EchoStar Communications, Hewlett-Packard, Macrovision, Microsoft, Samsung, Sonic Solutions and Technicolor to deliver thousands of video titles directly to consumers. CinemaNow works with more than 250 licensors including 20th Century Fox, Disney, EMI, HDNet, IFC, Lionsgate, MGM, Miramax, NBC Universal, Paramount Pictures, Sony, Sundance Channel, Vivendi Entertainment and Warner Bros.




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